JIU Josai International University
SUZUKI Hiroto
Associate Professor (Tokyo Kioicho Campus)
area of expertise: Marketing, Data Analysis, Consumer Behavior Modeling, Promotion Strategy
Main subjects
Marketing Research, Digital Marketing, International Marketing Theory
Research Themes and Keywords
Marketing, data analysis, consumer behavior modeling, promotion strategy
Final academic background/degree
Waseda University Graduate School of Creative Science Research, Department of Business Design / Ph.D.
Affiliated academic society
Industrial Engineering Society, Management Systems Society
Major achievements
・Overview of Recent Production Function Estimation Methods, Research Social Science, University of Tokyo, Social Science Research, 72, 69_89, 2021-3.
・“Do Consumers Forget the Product Quality They Learned?,” 2nd International Conference on HR Social Science Economics and Business(HRSEB), Bangkok, 2019-12.
For more details on Research please click here.